Christoph Stadeler
Executive Vice President,
Global Client Officer/Automotive
Wunderman
"Don't buy reach - win reach"
Christoph Stadeler has a knack for pulling the most complex pieces of the marketing and management puzzle together and creating a lasting competitive advantage as a result. He's done so in the fiercely competitive automotive sector for familiar brands like Ford, BMW, Mini, Audi, Opel, and Saab, as well as in the FMCG, telco, health and financial sectors.
An internationally experienced leader in consulting, advertising and digital marketing, Christoph is EVP, Global Client Officer -Automotive at Wunderman. Based in London, he is responsible for Ford and its family of brands (Ford, Lincoln Mercury, Mazda and Volvo), as well as Land Rover and Jaguar all over the world.
Christoph is no stranger to Wunderman having run Wunderman's German and Central European operation from 1994 to 1999. During that time he built and lead YR Brands first ever Team Ford, a seamlessly integrated team of Y&R and Wunderman professionals across all disciplines spanning from Advertising, CRM, Digital, Brochures to Promotions, Dealer Marketing and Teleservices for Ford of Germany.
From 1999 to 2001, Stadeler held the post of COO of leading European digital agency Kabel New Media (KNM). He was in charge for KNM mergers and acquisition strategy and led the post integration efforts for six major international acquisitions. On the client side he serviced BMW and Mini and realized the global launch of Mini.com. KNM was sold to BBDO in 2001 and hence operates as BBDO Interone.
From 2001 to 2004, he was a consultant to Compass Partners, a London based Private Equity boutique, where he orchestrated the turnaround of a pan European Health & Services Group with over 50 locations and 150,000 members and 3,500 employees.
Most recently, Christoph was with MRM Worldwide Germany, serving as CEO for Germany Austria, and Switzerland as well as Regional Director for Scandinavia. He built Germany's digital practice and CRM and headed the GME/Opel /Saab business across the region. He also served Microsoft and Nestlé accounts.
He started his career in consulting servicing Fortune 500 clients in the Automotive and Telecom sector for over six years at The Boston Consulting Group and MC AG.
Christoph holds a Master Degree in Business from the European Business School (Frankfurt, Paris, London). He also attended Art School in Florence and studied French Language in Vichy/Paris for one year.